Limitless is a Kochi-based training consultancy. They provide consultation services to educational institutions and corporates. They host trainings and workshops on team building and personal development.
The client was looking for a logo that reflected their core values.
Our process began with naming the company after carefully weighing the various options. We chose the name “Limitless” because it connotes boundless potential. After deciding on a name, we experimented with the infinity symbol. The infinity symbol was chosen to represent the limitless nature of the business environment, where a confident company or individual has no limits to what they can achieve.
The infinity symbol was chosen to represent the limitless character of a confident business or person who has no limits to what they can achieve.
In terms of the website, We decided to keep distracting animations to a minimum in order to stay true to the minimalism theme. To maintain a higher click-through rate, we worked on the website’s information architecture and navigation.